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Monthly Archives: June 2019

June 19th, 2019
Sales Effectiveness

Tools of Influence – Part 2

In our last blog we introduced you to the first three tools of influence. Based on over 35 years’ worth of evidence based research, and culminating in @Robert Cialdini’s work on the six universal principles of persuasion, our experience tells us that application of these principles is likely to elevate those working in business development… Read more »

Tags: INFLUENCE PERSUASION SALES SALESPEOPLE

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